Posts by bobbie
The Ultimate Trademark Q&A
After more than a decade serving clients and accounts as a Trademark Attorney, speaking at live events, interviewing on tv and online with industry experts and even hosting her own Trademarks Made Easy podcast (which you can find on itunes here!), Suzi Hixon has quite the library of frequently asked questions. Take a deep dive…
Read More...Suzi Talks Podcasting on ABC 36 News
Suzi stops by Good Day Kentucky to chat about International Podcast day, her journey from Kentucky to San Francisco and back , and how her private law firm works to educate and entrepreneurs and start ups who are rolling out new products and services and need to learn how to protect their brands and create…
Read More...Suzi on Trademarks Brand Name Creation with Roman Prokopchuk’s Digital Savage Experience
Suzi’s superpower is taking complex legal issues and making them easily digestible for non-legal beagles. Through a mix of strategic consulting and proven, step-by-step strategies, including her proprietary course, Trademark Trailblazer: The Brand Name Creation Blueprint, she helps businesses and entrepreneurs create beautiful brand names that align with the brand vision and speak to their…
Read More...FBA Legal Info with the Bootstrap Boutique
Suzi and Megan Loftin of The Bootstrap Boutique discuss FBA legal info and starting your private label company and protecting your products.
Read More...Branding, Packaging, & Trademarks on Jungle Scout
Suzi joins Greg Mercer, CEO of Jungle Scout LIVE to answer all your Amazon questions on the Million Dollar Case Study show.
Read More...How to Choose a Trademarkable Brand Name with Shopkeeper TV
Suzi shows a practical demonstration on how to choose a brand name for your Amazon private label brand. Paulina is the founder of Shopkeeper – Profit Dashboard for Amazon Sellers.
Read More...Behind the Scenes: Private Label Law Boutique Review & Private Insights
Suzi speaks with Sermondo Talks – Podcast for Amazon Sellers about her law firm, what mistakes Amazon sellers make when choosing a trademark and what she loves about working in the Amazon industry.
Read More...Amazon’s Brand Registry 2.0 Program
As most of you all know by now, Amazon rolled out its new Brand Registry “2.0” platform in May, promising to offer improved brand protection for those enrolled—and providing yet another reason to register your trademark with the U.S. Patent and Trademark Office. The new Amazon Brand Registry (Brand Registry 2.0) requires a federally registered…
Read More...Trademarks, Everything You Need to Know on The Engineering Entrepreneur Podcast
Suzi discusses trademark protection in other countries, private labeling, and how NOT to pick a trademark. Many people pick bad trademarks, based on a name that describes the product. Suzi says that if you have a new type of product, you want to pick a generic name and a brand name. For example, Band-Aid Bandages.…
Read More...Frachisor Karen Frank, IP Attorney Suzi Hixon and Facebook/PTA Online Safety
“If you’re just starting out, be very conservative with how muchyou spend on trademarks and endorsement because brand strengthonly happens over time.” -Suzi
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